CHICAGO (MainStreet) — For all the hype about Twitter representing a new model of communication, its value as a business tool has yet to be proven. Sure, hip marketing firms may talk up their Twitter feeds as proof they “get” social media, but for most small businesses, Twitter is an option, not a cornerstone of their PR strategy.
Perhaps the best way for small-business owners to use Twitter is as followers, not leaders. Some of the top experts and thought leaders in business today are active on Twitter, sharing their insights and summarizing breaking news. Follow their feeds, and you get a Greatest Hits of current business thinking, along with inspiration for moving your own company forward.
Here are six great Twitter feeds that give you access to some of the best minds in business today:
1. Bill Gross
Gross, founder and co-chief investment officer of the highly regarded investment management firm Pimco, is a busy man, but he finds time to post regularly on Pimco’s Twitter feed. Despite his high-profile position, Gross’ tweets are refreshingly accessible, even chatty. Most of his tweets give Gross’ take on the leading economic news of the day, giving a good general overview of what’s going on globally. But he also offers up witty observations such as this Fourth of July message: “Wish
We recommend you visit the following site for more complete information and related topics. Article source: http://www.thestreet.com/story/11628575/1/6-top-twitter-feeds-for-small-business-inspiration.html?cm_ven=GOOGLEN