SALT LAKE CITY, Aug. 8, 2012 /PRNewswire/ – Entrepreneurs should master the art of storytelling in order to effectively start and run a company, according to entrepreneurial champion Candace Klein.
At Grow America’s (http://www.growam.com) next Mentor Strategy Session entrepreneurs will receive storytelling insight and tips from Klein, the founder and CEO of Bad Girl Ventures and SoMoLend. The event is August 14, 2012 at the Zions Bank Founders Room at 1 South Main Street in Salt Lake City, Utah. Networking and light refreshments will begin at 6 p.m. Klein’s presentation begins at 7 p.m. The event is free, and will also be broadcast live at http://www.growam.com/livestream/. To RSVP for this event go to http://www.growam.com/mentor-strategy-session-rsvp/.
Klein will discuss three key elements to help entrepreneurs hone their storytelling skills in order to receive the help and funding they need. These are:
- Entrepreneurs need to pitch themselves as competent, yet likeable CEOs.
- Entrepreneurs need to know themselves and know potential investors.
- Entrepreneurs need to learn to use fundraising as a friend-raising process.
“Entrepreneurs do themselves a disservice if they aren’t practicing and honing their businesses’ story,” said Klein. “Everyone loves a good story. If you tell it effectively investors see that you have strong business savvy and passion. This is big with investors; real people pitching
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